This transformed flagship store, the first renovation since it’s opening in 1940, portrays the new image of Tiffany & Co.- a cultural hub and true landmark destination showcasing exquisite interiors, superior hospitality and cutting-edge art and design. It is a narrative of both past and future as one enters through the iconic details of the original façade and moves into an expansive and immersive main floor experience. Motorized, recessed LED accent lights play a quiet, supporting role to the commissioned central skylight, drawing focus to the merchandise displays. Featured artwork and washed walls in the main elevator vestibule draw visitors up to the six (6) merchandising levels above. Arrival on each floor is a unique and dazzling experience. Various layers of light feature a myriad of bespoke, artisanal materials and custom installations. Careful studies place lighting above casework at a maximum 10-degree tilt to ensure try-on jewelry is never in shadow. Intricate detailing of lighting within the custom casework enhances the brilliance of the merchandise. The rooftop "jewel box" houses an event space with highly flexible light slots that respond to various programs. The signature “Tiffany Blue” spills out from a system of lighting embedded at each window opening and at the spandrel of the upper levels, complemented by a wash of light at the underside of the floating upper volume.

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