Alessi Flagship Store
New York, NY | Asymptote Architecture
Nine luminous stripes of light articulate the undulating space, giving it both structure and the illusion of vastness. The lighting stripes, comprised of staggered fluorescent lamps above stretched translucent Barisol membranes, are based on feedback lines in video distortion and augment the otherworldly quality of the store. The predominant use of reflective surfaces demands very controlled use of MR-16 pin spots with custom snoots, to highlight products without glare, while the reflection of the diffuse stripes creates exciting patterns of warped lines throughout.
press
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"2007 AL Design Awards: Alessi Flagship Store, New York"
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"Asymptote Architecture Redesigns Alessi's Soho Flagship Store"
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"Alessi Flagship Store by Asymptote Architecture"
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"Alessi, New York Italian kitchenware brand Alessi interprets its Northern Italian homeland on New York’s Green Street"